Insula Research

Bio

Insula is a research and analysis company based in Columbus, OH. Our core competency is on-site data collection and analysis for multi-unit organizations. Our founder, Brian Baker, designed and developed the Quick-Service Drive-Thru Performance Study that is featured annually in QSR Magazine. One of the reasons we have become a leader in our industry is our focus of providing accurate and validated data; all the analysis in the world won't help if the data being analyzed is faulty! Below is an abridged list of services we provide: - Audits - Cleanliness and brand Image audits (are franchisees maintaining the brand image per your standards?) - Competitive price surveys -Service time audits -Age Compliance -Supply chain and distribution methods -Safety and security concerns - Product preparation and presentation -Marketing and merchandising audits - Customer Experience Measurements/Exceptional Mystery Shopping - Research and Analysis of results - Competitor Research - Customer Surveys and Interviews - Proprietary Panels (tool to allow you to gather feedback from your franchisees, customers, employees, or suppliers about topics) For a complete list of the services that Insula Research can provide, please review our website at: www.insularesearch.com