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FashionPlaytes is located just outside of Boston, Massachusetts and for the past few years we have begun to set a new tween trend by taking virtual dress up to the next level! We enable girls (ages 5-12) to play dress up games and actually see their age appropriate designs come to life. Girls can uniquely create and order t-shirts, hoodies, dresses, and jean jackets with a variety of colors, rhinestones, ribbons, & ruffles in order to truly make it their own! Although our site officially launched in Nov. 2009, designers have created nearly 200,000 unique garments on the FashionPlaytes.com platform, the company has inked a partnership with Sanrio (the company behind Hello Kitty) to launch in-store customization kiosks, and we were recognized by the 2010 Momâs Choice Award as an outstanding product of the year!