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Gary Hayes is the Director of the Australian Laboratory for Advanced Media Production, LAMP and Head of Virtual World Development for MUVEDesign and previously UK based Project Factory. LAMP is an initiative to invigorate the Australian media industry and nurture people and projects across social networks, virtual worlds, games, cross-media and mixed reality. It has a range of blogs and its own Wikipedia cited wiki. MUVEDesign create virtual world presences and Gary is responsible for major brand deployments such as Telstra BigPond, ABC, Tourism Victoria and educational spaces such as AFTRS and Thursday's Fictions. Gary was previously Senior Development Producer then Manager at BBC New Media from 1995-04 creating many of the interactive and advanced TV firsts as well as specialising in personal and participatory TV. He authors and operates the following sites: * PersonalizeMedia Main Media WP Blog * JustVirtual Virtual World POV WP * Laboratory for Advanced Media Production WP * GaryHayes.tv Participatory Interactive TV WP * MUVEDesign Multi User Virtual Environment Design * Korkyt Photography * LAMP Media Wiki