The Sales Factor is a technology sales training company that provides sales reps with the tools and knowledge to aid in cold calling and getting past the gatekeeper to how to prepare a proposal and close the sale. Different methods of social media and Sales 2.0 training will be emphasized to give the sales rep the basic knowledge of how to use different types of tools and technology currently available to assist them. This training will benefit sales representatives by acquiring net new customers along with expediting the learning curve for less experienced sales representatives. The Sales Factor's mission is to make it straightforward for new sales representatives in the technology industry to understand how to sell technology solutions and accelerate their sales more rapidly by a proven but simple method.