bigWAVEdude

Bio

Erwin Mcken originally hails from the warm balmy shores of the Caribbean. It was here that his life long dream to develop himself as a leader as well as others first started. Having migrated to Canada with his parents at the age of five, he learned to adapt and embrace change. Adapting to colder weather was a given, but he also learned to appreciate the great diversity ever so prevalent in the multi-cultural landscape of the city in which today he now calls home. Toronto is a native word for "meeting place" it's a perfect name that sums up the many experiences that have shaped and forged his marketing interests. Erwin has steadily been fascinated with the study of people and the understanding of human mind and psychology. The (WHY) behind people. Why they think what they think; why they believe what they believe and thus why people do what they do. It's this passion that nudged him through his teenage years while pursuing social studies throughout junior high school. Ultimately after graduating it lead him into an undergraduate program in psychology and cognitive Science at University back in the mid-90's. Today Erwin continues his daily training and 'webucation' by studying and applying innovative marketing ideas that challenge the "status quo" of average in order to produce the highest results in the marketplace. What he's found is that people fundamentally do desire better results and are after more quality for their lives. Combining this fact with creative online strategies and marketing techniques allows him to help people reach their goals. Equally he strives to be a forward thinker, solution provider and business motivator to many. As the great business philosopher Jim Rohn quotes: "In order to have more, you have to do more - in order to do more, one has to become more" The question is and will always remain Are you becoming more today? If not follow me on Twitter to find out how you can begin that process. http://twitter.com/bigWAVEdude