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Pam Didner

Location: Portland, OR US
Website: http://www.linkedin.com/in/pamdidner


Results-oriented senior marketing professional with 18 years of diversified and global experience. Thoroughly versed in all aspects of Marketing, Finance, Planning and Operations. Loves to use new technology to explore innovative marketing. 12 years of vendor/agency management and contract negotiations. Ramped over 20 new vendors/agencies in multiple geographical locations. Leadership and Management: Successfully lead cross-functional teams to implement new business initiatives. P&L and Budget Management: Able to build financial plans and manage budgets effectively. Digital Commerce Knowledge: Seamlessly integrate on-line and traditional media to reach target audience. Strong grasp of digital commerce and social network trends. Globalization and localization balance: Experiences in creating global go-to-market plan, while incorporating local needs. Solid understanding of Asia-Pacific, Greater China and European Markets. Bi-lingual: Fluent in Mandarin and English. Strong familiarity with American and Chinese cultures and business protocols. Specialties Experiences in marketing, planning, operations and purchasing. Contract negotiations, agency/vendor management, event marketing, budget management, product launches, integrated campaigns, social media/on-line marketing. Specialize in Small Business and B2B.