Founder of Green Kids Rock, green enthusiast and dedicated swim mom
As the founder of Green Kids Rock, Wendy Wercion will launch an environmental website and game in 2009 targeted at kids ages 6-11. The mission of Green Kids Rock is to instill accountability for a sustainable environment in the kids who play and the grown-ups they inspire. In fact, inspired by her own son, Ethan, Wendy is intent on providing an authentic educational vehicle that gives back to environmental non-profits.
A former broadcast media professional with over 20 years experience, Wendy has created and executed marketing strategies for major corporations and mid to small scale businesses. This has included creating sponsorship and underwriting opportunities that support nonprofits--a win-win for everyone involved. As Local Sales Manager at WKYC-TV3 and advisor for the Northeast Ohio Komen Foundation, Wendy secured numerous underwriters for various breast cancer education initiatives.
Wendy is the wife of James Banks, Executive Editor of the Central Division at MLB.com and mother to Ethan, junior environmentalist and swim enthusiast.