David Vinge

Bio

Accomplished, insightful leader offering strong knowledge of Internet trends, best practices, and strategies, coupled with experience as an Interactive Strategist, E-Business Product Manager, and E-Marketing Manager. • Adept at direct response and online/offline media strategy and programs in support of business goals. • Demonstrated expertise in implementing direct-to-consumer marketing using a comprehensive mix of digital, ecommerce, e-marketing, and social media. • High-energy, motivated, and talented social media specialist offering a strong marketing and technical background to deliver solutions to tough business problems working together with diverse business units. • Leverages market segmentation and industry insights to develop on-target, multi-channel marketing strategies. • Certified Google Advertising Professional; generated over 12 million (PPC) click-throughs for various Web sites. AREAS OF EXPERTISE Search Engine Optimization (SEO) • Search Engine Marketing (SEM) • Social Media Marketing (SMM) • Strategic Development Affiliate Marketing Management • Process Improvements • Best Practices • Marketing Data Analysis & Reporting • Web Analytics • Sales Lead Generation • Blogging • Community Development & Management • Social Bookmarking • Direct Marketing • E-commerce • Site Usability • In-House Campaign Development & Extraction • External Agency Management • Competitive Analysis • Cross-Functional Team Collaboration • Team Building & Leadership