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Vinita Sharma



Innovative and resourceful Social Media Marketing professional with over 3 years of intensive experience creating successful campaigns in multiple industries. Blended skills include high technical aptitude, excellent written and oral communication skills. Consummate team player noted for dedicated work ethic, ingenuity, and ability to forge positive relationships across all business hierarchies. • Analyzing key metrics in detail and program tracking techniques to increase overall performance efficiency • Analyzing and presenting business trends, along with qualitative and quantitative data to recommend campaign changes and updates • Analyzing technical products/ businesses before preparing online marketing strategies • Planning, strategize and execute campaigns using online marketing. e.g., blogs, forums, social networking sites, photo-sharing, etc. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ CORE SKILL AREAS: ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ * User Interface Analysis/ Usability Study * Web Analytics * Affiliate Program Management * Traffic Reporting using Google Analytics * Blog/Forum setup and maintenance * Track and monitor performance of Social Media Campaigns * Social Media Optimization (SMO) * Online Reputation Management (ORM) - analyzing and managing online identities, monitoring ORM through social networks and SMO Specialties Measuring business/product feasibility, Usability Analysis, Web Analytics, Social Media Strategy, Campaign Creation, Marketing, Personal Branding, Social Networking, Social News and Bookmarking and Microblogging Interests Writing, emerging web trends and technologies